Offline Marketing Articles
Internet domain names can be worth a lot of money. The most expensive one to date was resold for $7.5 million in stock options in 1999. Domain names are valuable because even without advertising, th
92: Customer Follow Up... 5 Reasons Why You MUST Start Now
Every business owner knows that following up with their customers will increase profits, but most fail to implement a systematic process for achieving it.
I would like to share with you 5 reasons why
93: Private Label Rights - Good or Bad?
Learn how PLR products can help grow your business.
94: New Year, New Perspectives: "Diet Resolutions" for Small Business
Now that the onslaught of holiday gift-giving idea commercials have ceased -- have you noticed all of the commercials for various diet programs -- capitalizing on our need to declare our "diet resolut
95: Are You Water Cooler Worthy?
As consumers, we're bombarded with ad imagery on a daily basis. And while one might think that would automatically make us all experts on what makes for a great ad -- that simply isn't the case. Lar
96: Viral Marketing for Small Business
How many times have you received an order from a customer who notes that they were referred by a friend? According to Guerrilla Marketing Expert Jay Conrad Levinson, this is due to a simple marketing
97: Joint Venture Marketing
Joint Venture Marketing can take many forms -- and if done properly, can significantly enhance your business. Don't let the name fool you, you have already been a consumer of a number of joint venture
98: Lateral Marketing & Small Business Growth
Big businesses do it, and now small business owners are following the trend. No, I'm not talking about spokesmodels, endorsements, or catchy theme songs -- although certainly you could use those if yo
99: Clark Kent & Super Branding
It seems as if lately we've seen a huge resurgence in the popularity of the comic book superhero. It could be attributed to many things, I suppose -- not the least of which being that we could all us
100: What the Heck are Lanyards? The Most Familiar and Unknown Promotional Products
You see lanyards every day whether at the supermarket, at work, at the doctor's office, at the airport, at the mall?everywhere. If you have ever attended a trade show or convention, you are literally
101: The Law of Attraction in Internet Marketing
The Law of Attraction in Marketing applies to the attraction of your customers, the influx of cash you're receiving, and the readership of your newsletter or ezine. You can't get away from it. When
102: Coca-Cola: The Power of a Brand
There are few images as recognizable throughout the world as the Coca-Cola brand. Travel to the furthest reaches of the globe and you will probably encounter it on a clock or a sign, if not on the
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